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Volkswagen has the widest e-portfolio of all manufacturers From entry-level e-car with a target price of under 25,000 euros, to the new flagship ID.7 –each segment will have the perfect option in the coming years. “The majority are open to the idea of e-mobility,” says Imelda Labbé, Board Member for Sales, Marketing and After Sales at the Volkswagen brand. “As automobile manufacturers, we are tasked with offering an even wider selection for varying customer requirements. Volkswagen is ramping up with ten new e-models by 2026. This is our contribution to meeting the fundamental need for mobility.” In doing so, Volkswagen is aiming to become the most desirable brand for sustainable mobility. The survey also shows that the current crises are only affecting individual mobility for some people. According to the survey, 39 percent of European car owners have recently started – or will soon start – to make fewer car journeys. 34 percent are driving more efficiently and thereby more economically. The main factor here is the high fuel costs. Saving money during the energy crisis is also the order of the day in other areas: looking at the five European countries as a whole, changes are being made in many areas. People are making cutbacks when it comes to heating (43 percent), purchases (42 percent), as well as electricity and hot water (41 percent in each case). Cutbacks are also being made when it comes to car journeys. Looking at the individual countries, the United Kingdom has the highest value in this area, at 46 percent, while Germany has the lowest value, at 33 percent. 98 percent of those surveyed said that they plan to maintain or increase the number of cars in their household over the next twelve months. Only one percent of car owners will get rid of their car, despite wanting to keep hold of it. The values for this statement are very similar across all income brackets, highlighting the fact that individual mobility remains important in Europe.

In total, the installations will generate an additional 7 terawatt hours of green energy. In conjunction with the net-zero climate-neutral manufacturing of its ID. models, this sees Volkswagen take another major step towards net-zero climate-neutral electric mobility throughout the entire lifecycle. Within the corporation, VW Kraftwerk GmbH is the central body responsible for implementing the green energy projects. Automobile manufacturers play an important role in the energy revolution when it comes to technology as well. After all, the batteries of electric cars will be an important accumulator for electricity in the future, which can either be used to make journeys with the car, or be fed back into the grid when there is high demand. “This means that there will be a huge storage capacity available, which increases flexibility and stabilises electricity demand,” says Neuber. Volkswagen is set to launch this technology – bidirectional charging.

Reduce loss of range with an all-electric ID. model in the winter, without compromising on comfort – is that possible? It is if you follow our nine tips. Tip 1: Mode B in the city, mode D in the country Every ID. model features driving modes B and D. B (for brake) is suited to the city: When you take your foot off the throttle, the car regenerates power – it uses the electric motor in the rear to brake, converting the kinetic energy into electrical energy, which is then stored in the battery. D (for drive), on the other hand, is the programme for motorways and major roads – here, the car continues to ‘sail’ when you take your foot off the throttle. Using kinetic energy to cover large distances is the most efficient way to move. Tip 2: Think ahead while driving and activate Eco mode Above speeds of around 60 km/h, efficiency is particularly dependent on aerodynamic drag. As speed increases, the power consumption of an electric car also increases disproportionately. An additional 10 km/h can have a noticeable effect on range. Think ahead while driving and use the sail function where possible. And select Eco mode from the driving profile selection! This reduces the power of the air conditioning slightly and supports efficient driving when accelerating. You can use kickdown to override this at any time. Driver assistance systems help save power. Tip 3: Use driver assistance systems All ID. models have the Eco Assistant on board as standard. This supports a forward-looking, efficient style of driving. For example, when the car approaches a corner or built-up area, the system uses messages to inform the driver when to take their foot off the throttle. The Eco Assistant also automatically increases recuperation where possible. All ID. models have the Eco Assistant on board as standard. Tip 4: Only heat the driver area Do you drive an ID. model with 2-zone or 3-zone climate control? If you are alone in the car, only heat the driver area if possible.

Frank Bekemeier, Chief Technology Officer for Electric Mobility at Volkswagen, and Jens Obernolte, Head of Energy and Weight Management, explain how the ID.4 GTX reconciles environmental awareness and driving pleasure. Mr Obernolte, a climate-friendly SUV – isn’t that a contradiction in terms? Obernolte: No, quite the opposite! At least not when you do it like we do: the ID.4 GTX is an all-electric SUV that doesn’t emit any exhaust fumes but offers plenty of performance. So you can drive around in a sporty, highly-efficient four-wheel drive with a clear conscience. Our customers can also have the driving experience and comfort of an SUV that many people aren’t willing to forego. And why should they? What makes driving pleasure so special in the ID.4 GTX? Obernolte: The great fascination of the ID.4 GTX is the silent power of the engine. When you put your foot down on the right-hand pedal, you push up to 220 kW(((Maximum electric performance 220 kW: According to maximum performance determined by UN-GTR.21, which can be called for a maximum of 30 seconds. The power available in individual driving situations depends on variable factors such as ambient temperature, temperature, battery status and conditioning state or physical ageing of the high-voltage battery. The availability of the maximum performance requires the temperature of the high-voltage battery to be between 23 and 50°C and a battery status of > 88%. Deviations in the aforementioned parameters in particular can lead to a reduction of power and even the maximum performance not being available.

In an interview, he discusses GTX, the Volkswagen ID. family’s new performance brand. Why do you attach so much importance to brands – should good products not be able to impress on their own? Strong products form the basis for commercial success. Nevertheless, brands fulfil important standalone functions: brands provide consumers with orientation. They help them to find the most suitable product from a wide selection. This is becoming increasingly important, because there are more and more providers on many markets. Brands ensure recognisability, stability and trust. These are properties that we also value in people. Brands allow us to build an emotional relationship with good products. With the ID.4 GTX, Volkswagen is introducing a new product brand for performance-oriented e-mobility. A good decision? Yes, it makes sense to create a symbol for the sporty character of a car. In the case of the Golf, this worked superbly with the sporty GTI, GTD and GTE models. Customers want to be able to gauge what they are getting, especially in a volatile world. The more expensive a product, the stronger this desire. Companies must meet this need – with their umbrella brands and with product lines like GTX. For 45 years, GTI has been synonymous with powerful petrol engines.

Which is why the company delivers ID. Family vehicles to customers with a carbon-neutral balance. In order that electric vehicles remain carbon-neutral during their usage phase, they must be charged with green electricity. To ensure that this is in good supply, Volkswagen supports investments in the generation of additional green electricity. Sustainable electric mobility begins at the socket It is true that the greener the electricity mix, the greener electric mobility is. According to the eco-balance published by Volkswagen, an ID.3 powered exclusively with green electricity already has a better carbon balance than a comparable vehicle with a combustion engine – starting at around 56,000 kilometres. With the current European electricity mix, this happens at around the 125,000 kilometre mark. The Volkswagen brand has set itself the goal of – by 2030 – reducing the average carbon emissions of the European fleet by around 40 percent compared to 2018. The electricity needed to operate an ID. accounts for half its carbon footprint. To neutralise this, Volkswagen is launching a two-pronged approach to secure the necessary amounts of green electricity Charging opportunities at home and on the road The approach: Volkswagen is assuming responsibility for making additional green electricity available. The onus is on drivers to charge their ID. vehicles with green electricity where possible.

We speak to Olaf Gutowski, Vice President Sales, Marketing and After-Sales of the Volkswagen China Passenger Cars Brand to analyse why, and what role the ID.6 will play in this. A desire for roomy interiors, safety and comfort, coupled with a high level of interest in technology and connectivity – China is a market like no other. By 2023, Volkswagen will have launched a total of eight ID. models in China. The world premiere of the ID.6 in China sees Volkswagen continue to pursue its regionalisation strategy. The brand is already laying the foundation for at least 50 percent of Volkswagen cars sold in China to be electric by 2030. The ID.6 is another important element in the corporation’s efforts to become the most sought-after brand for sustainable mobility in China as well. It is based on the modular electric drive matrix (MEB) and will be launched in two versions (SAIC VOLKSWAGEN ID.6 X and FAW-Volkswagen ID.6 CROZZ). With room for six or seven passengers, depending on the model, it is the largest ID. model to date and sets new standards in terms of space, functionality, design and, in particular, user experience. The car is thus tailored specifically to the needs and wishes of Chinese customers. Three questions for Olaf Gutowksi China plays an essential role in the transformation towards electrification and digitization of the automotive industry worldwide, and in the achievement of Volkswagen’s core goals. We speak with Olaf Gutowksi, Vice President Sales, Marketing and After Sales of the Volkswagen China Passenger Cars Brand to analyze why and what role the ID.6 will play in this. "Volkswagen aims to become the No. 1 NEV brand in the market."