When car drivers are asked why they purchased a GTI, they first mention the car's exterior styling, followed by its overall performance, i.e. the combination of a sporty chassis and an agile engine. Precisely these two aspects – styling and performance – were rearranged by the Generation VI development team to bring the sports car's character into even greater harmony with the original GTI concept. And that means: clear styling plus pure dynamics. No more, no less.
And because the Golf GTI is no ordinary car – it is also an automotive perspective on the world – it is worth taking a look at the facts behind the "GTI phenomenon": the Golf GTI is the global market leader in the high-performance section of its class. The same holds true in Europe and Germany. 84 percent of buyers are men, and six out of ten of them are married. 70 percent of all GTI drivers have more than one car, have no children and are under 50 years of age (average age is 39). Their three favorite colors are black, white and red. 78 percent of new customers always wanted to drive a GTI sometime. Volkswagen also asked the GTI drivers about their dream car. The key wording here: if money were no object. And the response was truly resounding: for nearly 30 percent the GTI would be their first choice, even if they had all of the money in the world. An extraordinary compliment. Incidentally, taking places 2 and 3 of this hit list were the Porsche 911 and the Audi R8, two super sports cars from the same Group.
Note:
All data and equipment contained in this press release apply to models offered in Germany. They may differ in other countries. All information is subject to change or correction.
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